consumer trust

Episode 19 – What Happened With Dairy Promotion In 2022?

Hear from Pennsylvania dairy farmer and Dairy Management Inc. Chair Marilyn Hershey and Missouri dairy farmer and National Dairy Board Chair Alex Peterson discuss the 2022 checkoff’s dairy promotion highlights including gaming advertising to Gen Z, exports, new retail and restaurant partners, new health and wellness collaborations, sustainability alliances and much more. To learn more…

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National-Scale Project Examines Dairy’s Greenhouse Gas Footprint

Across eight states, dairy farms are participating in the Dairy Soil and Water Regeneration Project to determine dairy farms’ greenhouse gas footprint. Dairy Stream host Mike Austin talked with Mara Cloutier, a Ph.D in soil science and biogeochemistry with the Soil Health Institute, and Lee Kinnard, dairy farmer of Kinnard Farms in Casco, Wis. They discussed carbon…

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Episode 16 – Should Farmers Be Worried About The Dairy Case At The Grocery Store?

Tune in with our dairy farmer hosts, Indiana’s Jill Houin and California’s Erin Nutcher aka @ca_dairy_wife, as they talk with Mike Brown, Sr., category manager for Kroger, and Tim Cooley, chief operating officer for American Dairy Association North East, talk about the present state and future of the dairy case, why milk and alternatives are…

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Land O’Lakes Celebrating National Dairy Month

Land O’Lakes’ Heather Anfang talks about celebrating National Dairy Month and how the cooperative is managing various challenges. Land O’Lakes podcast Rooted In Tomorrow

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DMI Food Safety Expert Explains Best Practices on Food Safety

DMI’s Tim Stubbs, who leads the Innovation Center for U.S. Dairy’s food safety committee, explains how the group shares best practices, produces guidance documents and conducts training, among other subjects. Food Safety Matters

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Sharing the Dairy Sustainability Story with Consumers

June is Dairy Month and we’re looking at sustainability from farm to table. Industry experts Jamie Jonker, National Milk Producers Federation, Andy Harig, Food Marketing Institute, and Tara Vander Dussen, environmental scientist and dairywoman discuss how we can engage from farm to fork and bring consumers with us on the sustainability journey. Merck Animal Health

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Soup-To-Nuts Podcast: Dairy’s sustainability story from recycling water to fueling cars

Between cows’ burps and manure and their land, water and feed requirements, the dairy industry is often blamed for adding substantial greenhouse gases to the atmosphere, and contributing to monocropping, soil degradation and water pollution. Checkoff sustainability leader Karen Scanlon joined the Soup-to-Nuts podcast to share how the dairy industry is working to continue reducing its…

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Episode 12 – Is Your Dairy Prepared For A Crisis?

No dairy farmer ever wants to think about a significant issue impacting his farm, much less a crisis. This episode of Your Dairy Checkoff Podcast is hosted by two dairy farmers who have faced such impacts on their own farms. Listen in as Wisconsin’s Amber Horn-Leiterman and Florida’s John Larson talk with Tricia Sheehan, vice…

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Episode 11 – How do you get consumers to trust you? Farmers talk about what works.

In this episode of Your Dairy Checkoff Podcast, dairy farmer hosts, Connecticut’s Amanda Freund (@cowpots) and Washington’s Austin Allred (@royalfamilyfarming), as they have a conversation with dairy farmers, New Mexico’s Tara Vander Dussen (@taravanderdussen) and Kansas’s Melissa Hildebrand Reed (@hildebrandfarmsdairy), about how they share their story with consumers in real life ways that build trust…

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EPISODE 7 – Have you ever had 800,000+ visitors on your farm?

In this episode of Your Dairy Checkoff Podcast, our farmer hosts have a conversation with Allison Ryan from MVP Dairy, and Brittany Snyder from the Adopt A Cow Program about virtual farm tours, especially how to handle when things go wrong with a live audience. Many state and regional checkoffs including national and local farmers…

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