Your Dairy Checkoff Podcast – Farmer Stories and Perspectives on Dairy Promotion
Do you wonder about the impact of your dairy checkoff investment? Join farmer hosts in conversations about how local and national checkoff works together to build dairy sales and trust in today’s changing marketplace.
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Latest Episodes
Episode 22 – Do Global Consumers Really Want U.S. Dairy?
We know that U.S. diets contain a lot of dairy but do international consumers crave our U.S. cheese, yogurt, butter, ice cream, etc…? Washington dairy farmer Lynne Rainey Wheeler...
Episode 21 – eCommerce: Does Dairy Have A Future?
Dairy sells in stores, but does it sell online? Hear from Beau Hayden, Dairy Management Inc. Vice President of Insights, Sales and Trust, and Stephanie Taylor, Dairy Management West,...
Episode 20 – Dairy industry experts answer a dairy farmer’s sustainability questions
Tune in as Indiana dairy farmer Jill Houin facilitates a discussion with three dairy industry sustainability experts from a policy group, a large processor and a dairy risk management...
Episode 19 – What Happened With Dairy Promotion In 2022?
Hear from Pennsylvania dairy farmer and Dairy Management Inc. Chair Marilyn Hershey and Missouri dairy farmer and National Dairy Board Chair Alex Peterson discuss the 2022 checkoff’s dairy promotion...
Episode 18 – Do Social Media Influencers Convince Consumers To Buy Dairy?
Tune in with our dairy farmer hosts, Wisconsin’s Becca Hilby (@beccahilby) and New York’s Val Lavigne (@DairyGalVal), as they talk with Indianapolis Colts mascot “Blue” Trey Mock (@blue) and...
Episode 17 – Why Is The Dairy Checkoff Involved In Sustainability?
Tune in with our dairy farmer hosts, Missouri’s Alex Peterson and Virginia’s Joanna Shipp, as they talk with Heather Oldani, EVP, Dairy Management Inc. Corporate Communications and, Dan Peerless,...
Behind The Mic
Dairy Farmers
Your dairy farmer peers interview industry professionals and dairy checkoff partners to ask the tough questions about how your dairy promotion investment is impacting dairy sales and trust.
Industry Experts
Learn directly from industry experts who collaborate with the dairy checkoff on consumer research, dairy nutrition, science, and dairy promotion activities.
Checkoff Staff
Meet Your Dairy Checkoff at the state, regional, and national level who work together to implement dairy promotion programs that boost dairy sales and build consumer trust on behalf of dairy farmers.
Dairy Cows
Everything we do is for these wonderful, milk-producing bovines. We hope you enjoy the amazing products they produce like milk, cheese, butter, ice cream, and yogurt.
Why Subscribe To Our Podcast
Do you wonder about the impact of your dairy checkoff investment? Join farmer hosts in conversations about how local and national checkoff works together to build dairy sales and trust in today’s changing marketplace.
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