Home - Your Dairy Checkoff Podcast

Episode 12 – Is Your Dairy Prepared For A Crisis?

05/17/2022 Don Schindler Consumer Trust, Dairy Sales 0 Comments

No dairy farmer ever wants to think about a significant issue impacting his farm, much less a crisis. This episode of Your Dairy Checkoff Podcast is hosted by two...

Your Dairy Checkoff Podcast – Farmer Stories and Perspectives on Dairy Promotion

Do you wonder about the impact of your dairy checkoff investment? Join farmer hosts in conversations about how local and national checkoff works together to build dairy sales and trust in today’s changing marketplace.

Latest Episodes

EPISODE 5 – Is The Dairy Checkoff Really Working And Worth The Money?

10/12/2021

Season 4

Episode 5

dairypodcast 0 Comments

Why hasn’t my milk price gone up if checkoff is doing its job? What value has checkoff brought my farm lately? Dairy Farmers Jess Peters from Pennsylvania and Larry...

EPISODE 4 – Does Dairy Benefit From The NFL Partnership?

09/14/2021

Season 4

Episode 4

dairypodcast 0 Comments

How does the dairy checkoff’s NFL partnership benefit our Fuel Up To Play 60 program in schools and help sell more dairy products? The NFL is the most popular...

EPISODE 3 – Does Increasing Pizza Chain Sales Really Help Dairy Farmers?

08/17/2021

Season 4

Episode 3

dairypodcast 0 Comments

Tune in to the latest episode of Your Dairy Checkoff podcast to learn how checkoff partnerships with Dominos and Pizza Ranch are helping grow the category in a post-pandemic...

school-milk-episode2-sm-dairycheckoffpodcast

EPISODE 2 – What is the #1 factor driving school milk consumption?

07/13/2021

Season 4

Episode 2

Don Schindler 0 Comments

Listen to episode 2 of Your Dairy Checkoff Podcast where farmer hosts Alex Peterson and Audrey Donahoe join a school food service director and research expert in a conversation...

EPISODE 1 – Reaching Gen Z: Through the World of Gaming

06/15/2021 Don Schindler 0 Comments

The first episode, “Reaching Gen Z: Through the World of Gaming,” features a conversation about how the dairy checkoff is looking to online video gaming to reach this consumer...

wonderscope-dairy-exhibit-podcast-episode

Episode 34 – Reaching millennial parents and gen Z through creative partnerships

05/28/2021 Don Schindler 0 Comments

Roxane Hill, executive director from The Regnier Family Wonderscope Children’s Museum of Kansas City and Samantha Carter, manager, marketing communications, discuss the 2020 partnership launched between Midwest Dairy and...

More Episodes

Behind The Mic

Dairy Farmers

Show Hosts

Your dairy farmer peers interview industry professionals and dairy checkoff partners to ask the tough questions about how your dairy promotion investment is impacting dairy sales and trust.

Industry Experts

Show Guests

Learn directly from industry experts who collaborate with the dairy checkoff on consumer research, dairy nutrition, science, and dairy promotion activities.

Checkoff Staff

Show Guests

Meet Your Dairy Checkoff at the state, regional, and national level who work together to implement dairy promotion programs that boost dairy sales and build consumer trust on behalf of dairy farmers.

Dairy Cows

Show Producers

Everything we do is for these wonderful, milk-producing bovines. We hope you enjoy the amazing products they produce like milk, cheese, butter, ice cream, and yogurt.

Why Subscribe To Our Podcast

Do you wonder about the impact of your dairy checkoff investment? Join farmer hosts in conversations about how local and national checkoff works together to build dairy sales and trust in today’s changing marketplace.

If you prefer to listen “on the go” with your phone, you can search for Your Checkoff Podcast on your favorite podcast platform or subscribe on Apple Podcasts, Spotify or wherever you get your podcasts.