Much like dairy farmers who are committed to youth programming and providing safe and nutritious products to consumers of all ages, Adam Thielen, Minnesota Vikings wide receiver, discusses his constant commitment to nutrition, training and youth development in a recent episode of Dairy on the Air.

Thielen describes the partnership between the NFL and dairy farmers as successful because, “dairy farmers’ goals are the same goals as ours: to help educate, help inform, help make this world a better place and to start with our youth… they are going to be our leaders someday.”

He describes his own journey to success, pointing out that he did not know about the benefits of proper nutrition at a young age, and explains that his passion for helping kids stems from his desire to make sure that “kids don’t make the same mistakes I did.”

One of the many ways Thielen gives back to youth is through his foundation, which aims to equip and empower kids to reach their full potential in life.

Tune in to hear more about:

• Nutrition and exercise as an anchor in Thielen’s professional and personal life.
• His passion for building the leaders of tomorrow on and off the field.
• Social media’s effect on mental health and how authenticity is key to connecting on shared values.