Bonus 3 – How Does Checkoff Promote Dairy Through Online Retailers
Listen as Scott Wallin, Vice President of Farmer Relations, chats with Beau Hayden, vice president of strategic intelligence, about his work with online retailers such as Instacart and Amazon. They will also discuss promotional partnerships with both local checkoffs and retailer, Dollar General, as well as international partnerships with U.S. Dairy Export Council. Tune in...
Episode 31 – How Is Dairy Changing? The Truth About U.S. Dairy Consumption
Is U.S. dairy consumption going up or down? What is the current dairy product mix and how has it changed over time? What are some of the latest product trends that dairy is part of? Listen in as New York dairy farmer and National Dairy Board member Val Lavigne asks two legendairy experts, Madlyn Daley,...
Bonus 2 – Why Is Food Safety A Checkoff Priority?
Why would the checkoff be involved in dairy food safety? How does this help dairy farmers sell more dairy? Listen as Scott Wallin, Vice President of Farmer Communications, discusses how the checkoff is helping the dairy industry increase food safety education with Tim Stubbs, Senior Vice President of Food Safety and Product Research for Dairy...
Bonus 01 – What Did Dairy Showcase At Expo West 2024?
Where do global food companies find the next big innovative consumer food product? They attend the Natural Products EXPO WEST conference, where over 65,000 attendees check out over 3,000 food vendors’ innovations. Listen as Marla Buerk, Executive Vice President of Global Innovation and Insights for Dairy Management Inc., and Norrie Wilson, DMI Global Innovation And...
Episode 30: How Do You Get Consumers To See Dairy Differently?
Do consumers think that dairy is sustainable? Does this influence their purchasing of dairy products? What’s the checkoff doing about it? Listen as MVP Dairy’s Director of Marketing and Communications Allison Ryan discusses how the checkoff is sharing the dairy farmer sustainability story with Heather Oldani, Group EVP, Head of Marketing Communications & Affairs for...
Episode 29: What Did Farmers Want To Know About Dairy Exports At The Joint Annual Meeting?
What trends are we seeing with dairy products developed for exports? Does unique branding and logos for dairy products make a difference in the exports market? Can you tell us more about the new Singapore Dairy Center of Excellence? These were a few of the questions dairy farmers asked during the 2023 Joint Annual Meeting....
Episode 28 – What Is In Store For Dairy Exports In 2024?
How did U.S. dairy exports affect the market in 2023 and what does the future hold for dairy exports in 2024 and beyond? What is the checkoff doing globally to help promote and grow international consumer trust in U.S. dairy? Listen as Minnesota dairy farmer and Farmer Relations Committee Chair Charles Krause discusses U.S. dairy...
Episode 27 – What Has The Checkoff Done In 2023 and What To Look Forward To In 2024
Checkoff Year-In-Review From Dairy Management Inc.’s Chair Marilyn Hershey and CEO and President Barb O’Brien Listen as Marilyn Hershey, DMI’s chair, and Barb O’Brien, DMI’s CEO and President, discuss the 2023 National Dairy Checkoff Year-In-Review with Scott Wallin, DMI’s VP of Industry Media Relations. They will go over the highlights and challenges of this year’s...
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