Episode 22 – Do Global Consumers Really Want U.S. Dairy?
We know that U.S. diets contain a lot of dairy but do international consumers crave our U.S. cheese, yogurt, butter, ice cream, etc…? Washington dairy farmer Lynne Rainey Wheeler talks with Rebecca MacKay Allen, Senior Vice President of Global Innovation Partnerships at Dairy Management Inc., and Will Loux, Vice President of Global Economic Affairs for...
Episode 21 – eCommerce: Does Dairy Have A Future?
Dairy sells in stores, but does it sell online? Hear from Beau Hayden, Dairy Management Inc. Vice President of Insights, Sales and Trust, and Stephanie Taylor, Dairy Management West, Director of Business Development, who share how the dairy checkoff has worked with partners like Amazon, Instacart, Walmart, and others to drive demand for dairy digitally....
Episode 20 – Dairy industry experts answer a dairy farmer’s sustainability questions
Tune in as Indiana dairy farmer Jill Houin facilitates a discussion with three dairy industry sustainability experts from a policy group, a large processor and a dairy risk management company. Recorded live at the 2022 Joint Annual Meeting, this group talks about how consumers view dairy sustainability practices, what sustainability means to their organization and...
Episode 19 – What Happened With Dairy Promotion In 2022?
Hear from Pennsylvania dairy farmer and Dairy Management Inc. Chair Marilyn Hershey and Missouri dairy farmer and National Dairy Board Chair Alex Peterson discuss the 2022 checkoff’s dairy promotion highlights including gaming advertising to Gen Z, exports, new retail and restaurant partners, new health and wellness collaborations, sustainability alliances and much more. To learn more...
Episode 18 – Do Social Media Influencers Convince Consumers To Buy Dairy?
Tune in with our dairy farmer hosts, Wisconsin’s Becca Hilby (@beccahilby) and New York’s Val Lavigne (@DairyGalVal), as they talk with Indianapolis Colts mascot “Blue” Trey Mock (@blue) and Philip Fryman (@southernfatty) about how they became social media influencers and how they work with the dairy checkoff to share dairy insights, facts about dairy farming...
Episode 17 – Why Is The Dairy Checkoff Involved In Sustainability?
Tune in with our dairy farmer hosts, Missouri’s Alex Peterson and Virginia’s Joanna Shipp, as they talk with Heather Oldani, EVP, Dairy Management Inc. Corporate Communications and, Dan Peerless, Global Sustainable Sourcing Lead For Dairy, Meat, Poultry, and Eggs for Nestle, about how the dairy checkoff got involved in dairy sustainability and why it matters...
Episode 16 – Should Farmers Be Worried About The Dairy Case At The Grocery Store?
Tune in with our dairy farmer hosts, Indiana’s Jill Houin and California’s Erin Nutcher aka @ca_dairy_wife, as they talk with Mike Brown, Sr., category manager for Kroger, and Tim Cooley, chief operating officer for American Dairy Association North East, talk about the present state and future of the dairy case, why milk and alternatives are...
Episode 15 – Why Do Large Food Companies Need Checkoff To Drive Dairy Sales?
Tune in with our dairy farmer hosts, Michigan’s Ashley Messing-Kennedy (@messykennedy) and Minnesota’s Rita Vander Kooi, as they talk with Paul Ziemnisky, executive vice president for domestic partnerships at Dairy Management Inc., and Amy Wagner, executive vice president for international partnerships at Dairy Management Inc., about how both retail and restaurant partnerships, both nationally and...
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