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EPISODE 5 – Is The Dairy Checkoff Really Working And Worth The Money?

Why hasn’t my milk price gone up if checkoff is doing its job? What value has checkoff brought my farm lately? Dairy Farmers Jess Peters from Pennsylvania and Larry Hancock from Texas do a deep dive on how the national and local dairy checkoffs are working to drive trust and sales of dairy products, and…

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If you are a dairy farmer or a dairy industry professional, we would love to get your feedback on the podcast. Just fill out this short survey and you’ll be registered to win a pair of Your Dairy Checkoff Podcast ear buds. One in five wins! Click here to take the survey!