dairy checkoff

Episode 9 – Dairy Innovation: Who is doing it and how does it work?

In this episode of Your Dairy Checkoff Podcast, California dairy farmer Tyler Riberio and New York dairy farmer Emma Andrew-Swarthout chat with Michelle McBride, founder and CEO of GoodSport Nutrition, and Bill Graves, SVP of Product Research at Dairy Management, Inc. about dairy product innovation. Did you know that your Dairy Checkoff supports six Dairy Foods Research Centers and dairy applications labs…

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DMI’s Chief Federation Officer Talks To AG Queen

DMI’s Chief Federation Officer Lucas Lentsch talks checkoff background, results and new checkoff strategies. Please take a listen and share with fellow farmers.

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DMI CEO Barb O’Brien: New leadership and opportunities for 2022

After more than three decades, 2021 saw new leadership installed at Dairy Management Inc. – the organization that manages the industry’s checkoff program. Barb O’Brien succeeded long-time CEO Tom Gallagher earlier this year. Editor Walt Cooley recently caught up with O’Brien to talk about what changes dairy farmers can expect in the checkoff under her…

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EPISODE 5 – Is The Dairy Checkoff Really Working And Worth The Money?

Why hasn’t my milk price gone up if checkoff is doing its job? What value has checkoff brought my farm lately? Dairy Farmers Jess Peters from Pennsylvania and Larry Hancock from Texas do a deep dive on how the national and local dairy checkoffs are working to drive trust and sales of dairy products, and…

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