dairy checkoff podcast

Episode 8 – Does dairy fuel elite athlete performance?

In this episode of Your Dairy Checkoff Podcast, join our dairy farmer hosts, Wisconsin’s Laurie Winkelman and West Virginia’s Joe Shockey, as they have a conversation with Liz Jalkiewicz, registered dietitian and the nutrition specialist with the American Dairy Association North East, and Julie Ostrow, registered dietitian and the Vice President of dairy experience and…

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EPISODE 3 – Does Increasing Pizza Chain Sales Really Help Dairy Farmers?

Tune in to the latest episode of Your Dairy Checkoff podcast to learn how checkoff partnerships with Dominos and Pizza Ranch are helping grow the category in a post-pandemic world. Dairy farmer hosts Carrie Mess of Wisconsin and Jenni Tilton-Flood of Maine are joined by Jon Moss from Pizza Ranch and Paul Ziemnisky of Dairy…

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EPISODE 1 – Reaching Gen Z: Through the World of Gaming

The first episode, “Reaching Gen Z: Through the World of Gaming,” features a conversation about how the dairy checkoff is looking to online video gaming to reach this consumer segment (ages 10 to 23). With 90 percent of Gen Z active in gaming, this platform provides a great opportunity to share dairy’s farm-to-table story in an engaging, interactive way. Gaming is a $100 billion industry, larger than sports, film and music combined.

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If you are a dairy farmer or a dairy industry professional, we would love to get your feedback on the podcast. Just fill out this short survey and you’ll be registered to win a pair of Your Dairy Checkoff Podcast ear buds. One in five wins! Click here to take the survey!