Episode 9 – Dairy Innovation: Who is doing it and how does it work?
In this episode of Your Dairy Checkoff Podcast, California dairy farmer Tyler Riberio and New York dairy farmer Emma Andrew-Swarthout chat with Michelle McBride, founder and CEO of GoodSport Nutrition, and Bill Graves, SVP...
Episode 8 – Does dairy fuel elite athlete performance?
In this episode of Your Dairy Checkoff Podcast, join our dairy farmer hosts, Wisconsin’s Laurie Winkelman and West Virginia’s Joe Shockey, as they have a conversation with Liz Jalkiewicz,...
EPISODE 7 – Have you ever had 800,000+ visitors on your farm?
In this episode of Your Dairy Checkoff Podcast, our farmer hosts have a conversation with Allison Ryan from MVP Dairy, and Brittany Snyder from the Adopt A Cow Program...
EPISODE 6 – Dairy donations feel good but do farmers benefit?
Who pays for dairy donations during holiday food drives? Do they really translate to future sales and lifelong consumers? Dairy Farmers Joanna Shipp and Sam Schwoeppe have a conversation...
EPISODE 5 – Is The Dairy Checkoff Really Working And Worth The Money?
Why hasn’t my milk price gone up if checkoff is doing its job? What value has checkoff brought my farm lately? Dairy Farmers Jess Peters from Pennsylvania and Larry...
EPISODE 4 – Does Dairy Benefit From The NFL Partnership?
How does the dairy checkoff’s NFL partnership benefit our Fuel Up To Play 60 program in schools and help sell more dairy products? The NFL is the most popular...
EPISODE 3 – Does Increasing Pizza Chain Sales Really Help Dairy Farmers?
Tune in to the latest episode of Your Dairy Checkoff podcast to learn how checkoff partnerships with Dominos and Pizza Ranch are helping grow the category in a post-pandemic...
EPISODE 2 – What is the #1 factor driving school milk consumption?
Listen to episode 2 of Your Dairy Checkoff Podcast where farmer hosts Alex Peterson and Audrey Donahoe join a school food service director and research expert in a conversation...
EPISODE 1 – Reaching Gen Z: Through the World of Gaming
The first episode, “Reaching Gen Z: Through the World of Gaming,” features a conversation about how the dairy checkoff is looking to online video gaming to reach this consumer...
Episode 34 – Reaching millennial parents and gen Z through creative partnerships
Roxane Hill, executive director from The Regnier Family Wonderscope Children’s Museum of Kansas City and Samantha Carter, manager, marketing communications, discuss the 2020 partnership launched between Midwest Dairy and...
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